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KIND WORDS FROM OUR CLIENTS

“A HUGE thank you to Kathryn and Alex for putting together an amazing marketing plan for the launch of the Munro King Real Estate Team. Swank Creative went above and beyond to build and implement a brand that we are extremely proud of. From start to finish we knew that we were in great hands. Well done :)”

Shane King REALTOR
Munro | King Real Estate Team

“I really enjoyed working with Swank Creative to build my website. Kathryn definitely went above and beyond to turn my vision into a reality! I couldn’t be more happy with the result. I would recommend Swank Creative to anyone looking to take their business to the next level.”

Wade Curry Interiors

“Kathryn and her team came into my life at EXACTLY the right time! I was overwhelmed with a branding contract gone wrong and wasn’t sure where to turn next. Kathryn and her team quickly helped not only pick up the pieces but they went above and beyond to deliver on the branding, social media content and website design and continued to work with me until I was 110% satisfied! Kathryn and her team are professional, responsive and highly creative. I can’t recommend them enough!”

Dr Sarah Lea
She Thrives Coaching, Revive Physicians

“Kathryn is creative, strategic and an absolute pleasure to work with. She quickly figures out what’s needed for a project and starts collaborating to ensure a beautiful end product. I’m very happy with the results of the design projects we’ve worked on with Swank and highly recommend their services.”

Christine Gleed | Owner Circle Communications

“Kathryn and her team at Swank Creative have been an absolute pleasure to work with. Being in a position of just launching my business I felt extremely overwhelmed, insecure and unsure of how to tackle my marketing strategy and truly bring my vision to life. Kathryn has a way of grasping one’s idea and developing and creating it into something even better than I could imagine. As a client, it is so important to feel heard and have your marketing strategy align with your brand’s values, and the team at Swank Creative does that and more. The dedication, attention to detail and passion they have to see their clients succeed is truly inspiring. If you are looking for a way to elevate your marketing strategy, promote your business and feel completely supported through the process, Swank creative is your answer.”

Meghan Andrade

 

@wholesyumbaby“Kathryn made my brand a reality for me and took it to a level beyond my wildest dreams. She is a master at getting businesses up and running and knows which tools will be most effective to do so. I am now equipped to manage my business and marketing on my own and feel empowered to do so.”

Astrid Loucks | Founder | Fitness Instructor

 

“Loved working with Kathryn and her team!! It was fun, exciting, and rewarding to see them bring our brand ideas to life and to have the pieces of the puzzle all fit together. The photos from Julia were also top notch beautiful. Highly recommend partnering with Swank to bring your business to the next level.”

Aimee Burton | 
Be Free Financial

 

“We thought we knew what we wanted and Kathryn surprised us with a unique design that exceeded our expectations and was just what we needed. Kathryn made it fun and we felt heard. It was a pleasure to work with Swank Creative and will be booking her again when it’s time to work on our Business Plan.”

Sean Graves | West Coast Ethos Health and Wellness
 

“I didn’t know where to start when I was wanting to rebrand my company. I had initially booked a strategy session with Kathryn. In that session, she helped me figure out a direction and offered to help me build out a landing page + logo. She was prompt, passionate and motivating! She continues to offer support and guidance when I get overwhelmed with trying to do “it all”. Recently, her team helped design my business cards and I am over the moon with how they turned out!
Thanks for helping me navigate all of this Kathryn.”


Kelsey Caruso | Nutritionist and Owner of Be Well with Kels

 
“Kathryn’s work is up to date with current marketing strategies, and I think that speaks volumes considering we’re in a digital era where technology and marketing are always changing. She speaks a language that is understandable and takes time to explain how her work is going to propel your business forward, not to mention her magnetic personality will keep you coming back. I have loved attending her digital marketing happy hours-on one of the live calls Kathryn walked me through our email opt-in system and gave feedback in real-time. I have personally referred Kathryn’s work because I know she is passionate, experienced and great at what she does.

If you’re not on her email newsletter list, I would highly recommend it.”

Nicole Crone Co-CEO My Aligned Purpose

 

“The information shared was clear, fun, and easily digested… I am taking away clarity around how I can show up as my brand and what I need to do next to take my business and my marketing to the next level.”

Kyla Gagnon | Founder of The Sacred Essentials

 

 

“We were referred to Kathryn and her team after working with a larger agency in Victoria. Swank Creative Inc. provided us with the holistic approach to our marketing that we needed, rather than just focussing on a particular campaign. This involved providing us with a strategic marketing plan, refining our website and social media channels, providing immediate insights and optimizations that had a substantial impact. They also furnished us with a detailed analysis of results, editable templates, and checklists for membership renewals and event promotion, allowing us to replicate successful campaigns. 

Our goal was to evolve to be more savvy and proactive about our marketing and promotional activities. Kathryn and her team have moved us forward in achieving that goal not only by designing and managing our campaigns, but by helping us develop insights and skills that allow us to leverage the advice and technical work we receive from her.

We have experienced concrete results since starting to work with Swank Creative Inc. as we claw our way back from the pandemic’s impacts. In the past year, we have seen a direct relationship between our marketing efforts and our 50% year-on-year revenue growth with a 54% increase in subscriptions and 39% increase in annual cash donations. Most importantly, we are seeing not only the recapture of our pre-pandemic market, but the building of a new audience, with virtually all of the growth represented by new audience members, and a 76% increase in our mailing list. Kathryn’s responsiveness, transparency, and willingness to share her knowledge and expertise truly set her apart. I can’t recommend them enough!”

Kathryn’s responsiveness, transparency and willingness to share her knowledge and expertise truly set her apart.”

William Jamieson | Artistic and Executive Director
Early Music Society of the Islands

 

“Swank Creative offered to support Design Victoria in developing our marketing strategy for 2024. Kathryn’s deep knowledge of the Victoria media landscape was incredibly helpful in making decisions about where to market, how much to spend and what audiences to target. We are meeting regularly in the months leading up to our second edition of the festival in May 2024. During our meetings, she and her team offer ongoing accountability, strategic thought partnership and lots of encouragement and support. Although I have marketing experience myself, Swank Creative has helped me to formalize my strategy, get the support I need, and commit to schedules that we co-created. Kathryn’s experience and knowledge of the arts and culture sector have been helpful in our positioning, and it is clear how much she cares about advancing arts in the region.” 


Carla Sorrell
Founding Director, Design Victoria 

“It was amazing to work with Swank! They listened in detail to our company needs and discussed with us how to launch our company to the next level. Kathryn has an incredible portfolio and brings all of her experience and creative ideas to the table. She was very patient with our limited computer knowledge and always spent the extra time to explain the process. I highly recommend Swank!”

Ciara McLean | Cornerston Immigration 

Ciara McLean

Get the Guide

Explore what Swank Creative Inc. CAN DO FOR YOU.

Tried-and-true efficient and effective programs to improve your conversion rates through elevated graphic and web design, user experience, search engine optimization, digital advertising, social media management, and strategic marketing planning.

Proudly serving Start Up Solo-Preneurs, Not-for-Profits, and Businesses Established more than 40 years ago. If you’re going to be successful in today’s market, You need to do things in a brand-new way. If you’re interested in building a business that meets today’s standards and build a thriving community you’re the right fit for Swank Creative Inc.

does this sound familiar to you?

I have a confession to make. It took me six months after incorporating Swank Creative Inc. to make a single instagram post. I had perfection paralysis and launching my own brand felt completely terrifying even though I had seamlessly launched brands for other businesses for more than 15 years.

It feels impossible to do this alone, and it’s so powerful to have a partner who brings an outside perspective along with tried-and-true strategies that have brought countless others success. We’re here for you every step of the way.

01

You Don’t know where to start

There’s too much to do and you don’t have a plan. What’s going to make the biggest impact and get us to where we need to be to deliver results? We get straight to the point and with our Mini-SWOT Analysis we formulate a plan that targets your weaknesses and fosters innovative ideas that deliver results.

02

You’ve tried some things and it’s not working

You’re jumping on trends, you’ve signed up for countless workshops, you have spent countless hours DIYing it, and other people are finding success, why not you? We’ve done this more than one-hundred times and our clients see results and we can figure out why.

03

You’ve been burned by OTHER agencies

We’ve heard it time and time again before our clients find us, they have been through the wringer with an agency that was just the wrong fit. Missed deadlines, abandoned brand updates after countless revisions, and strategies that completely miss the mark. Don’t waste your opportunity to ensure your next step takes you in the right direction.

TRIED-AND-TRUE

WE HAVE THE RIGHT SYSTEM FOR YOU.

Our expertise lies in Strategic Planning, Brand Development, Campaign Implementation, and Marketing Reporting. But it’s not just about what we do – it’s about how we do it. We bring a genuine, “get it done” mentality to the table, combined with an innate sense of fun, form, and function. Designer at heart, I believe in merging creativity with strategy to achieve impactful results.

From Past Clients

OUR "ALL-IN PROGRAM" success stories

Dr-Sarah-Lea-RCC-Aug2022-54

DR. sarah lea
she thrives coaching

“Kathryn and her team are professional, responsive, and highly creative…”

WholesYum Baby | Branding

MEghan andrade
wholesyum baby

“Kathryn has a way of grasping one’s idea and developing and creating it into something even better than I could imagine…”

Alli Munro Real Estate-8

Alli & SHANE
MUNRO | KING
REAL ESTATE

“Swank Creative went above and beyond…” 

Meet Your CMO

hi there, it’s nice to meet you - i’m Kathryn

I thrive connecting directly with my clients and providing strategic marketing support combined with creativity and a “get it done” attitude. So let’s book your FREE 15-Minute Discovery Call and get started.

Swank-2
Swank-19

STEP ONE:

A goal without a plan is a wish! Once you’ve determined that we’re the right fit for you and your business, we kick things off with a
2-Hour Strategic Planning Session. We hold you accountable and you get our expertise focused creating strategies and offering training to support your business priorities.

What’s Included:

  • Tried-and-True Strategic Marketing Plan Template
  • Mini-SWOT Analysis
  • Strategic Marketing Planning:
    • Audience AnalysisTactic ReportingBrand Strategy
    • Creative Development
    • Marketing Tools Training
    • Campaign Ideation
    • Recommended Next Steps

What’s Included

2-Hour Strategic Planning Session Focused on your priorities.

My tried-and-true Strategic Marketing Plan Template

CHECK LIST AND TIMELINE FOLLOW UP EMAIL

STEP TWO

Are you a Start-Up or a Business in need of a refresh? Select from our incredible programs that set you up for success.

Your Options:

  • 30 DAYS TO BRANDED PROGRAM
  • SET UP FOR DIGITAL MARKETING SUCCESS
  • ALL-IN BUSINESS LAUNCH PROGRAM

STEP THREE

Let’s keep the party going with Ongoing Monthly Services! Once we’ve created your Strategic Annual Plan, you get access to our Fractional CMO Services. With a minimum 3-Month Commitment have us tackle your business development needs for you. Launch with ease knowing our tried-and-true processes and experienced team can take the reigns and get you the results you desire.

What’s Included:

  • Up to 40 hours each month focused on your Marketing Priorities:
    • Advertising Campaign Creation and Implementation
    • Mass email newsletter creation
    • Graphic Design Edits and Updates
    • Website and Resource Blog Updates
    • Event Campaign Creation and Registration Management
    • Special Event Coordination
    • Partnership and Community Investment
  • Bi-Weekly Check-ins
  • Monthly Reporting
  • Quarterly 2-Hour Strategic Planning Sessions

STEP FOUR

Celebrate! We love supporting businesses year-after-year with their brand refreshes, campaigns, and annual launches. We’re here for you every step of the way and best of all, we’re there at the end to congratulate you for making space for taking huge leaps with your business.

Keep the Party Going

  • Quarterly Check-Ins and Insights and Optimization Reports
  • Team Training and Mentorship Programs
  • Annual Strategic Planning Sessions

YOUR OPTIONS

1:1 MEET UP:

2-Hour Strategic Planning Session Focused on your priorities.

PROGRAMS:

30-DAYS TO BRANDED

SET UP FOR SUCCESS

All-IN PROGRAM

MONTHLY RETAINERS:

FRACTIONAL
CMO SUPPORT

SOCIAL MEDIA MANAGEMENT

ready to BOOK?

STRATEGY SESSION

$ 759
99
PER SESSION
  • 2-HOUR STRATEGIC PLANNING SESSION
  • TRIED-AND-TRUE ANNUAL MARKETING PLAN TEMPLATE
  • PRIORTIZED CHECK-LIST
  • FOLLOW UP EMAIL WITH RESOURCES AND RECOMMENDATIONS ON NEXT STEPS

3-MONTH PROGRAM

$ 1,795 PER MONTH (3-Month commitment)
  • MONTHLY CHECK-INS
  • UP TO 20 HOURS of DONE-FOR-YOU SERvICE EACH MONTH
  • IMPLEMENTATION AND OPTIMIZATION
  • QUARTERLY INSIGHTS AND OPTIMIZATIONS REPORT
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FAQs

I have accumulated nearly two decades of professional experience working with arts and culture organizations, real estate development and luxury retail industries, and my creation of Swank Creative Inc. began as a result of my passion for providing strategic marketing and design for arts and culture organizations. It all started during my time at the University of Alberta, where I initially delved into Visual Communication Design. The pivotal moment came when my poster design for Amnesty International was recognized as the best in class. This ignited my enthusiasm for creative endeavors. Over the years, I honed my skills through roles such as Marketing Coordinator at TELUS World of Science, Window Display Studio Technician at Holt Renfrew, Membership Coordinator at the Royal BC Museum, and Marketing Specialist for various Real Estate Developments. My journey eventually brought me to Swank Creative Inc., where I continue to channel my extensive experience and unwavering passion for strategy and design into every project.

PHYSICIANS | PERSONAL TRAINERS | WELLNESS PRACTITIONERS |  REAL ESTATE DEVELOPERS | REALTORS | LAW | FINANCE | BUSINESS CONSULTANTS | LEADERSHIP COACHES | ARTS AND CULTURE SOCIETIES | DENTISTS | ETHETICIANS | CATERERS | EVENT PLANNERS

If I haven’t had the opportunity to collaborate with individuals in your specific field, rest assured that it doesn’t put you at a disadvantage; in fact, it could work to your advantage. Having worked with hundreds of clients across diverse private practices and independent industries, I’ve observed that many fields share common strategies for client attraction, resulting in a sense of repetition. This pattern often prompts me to bring a uniquely fresh perspective to your specific industry. Clients have consistently found this approach exceptionally valuable as I introduce them to novel resources and strategies they may not have encountered within their field. By standing out in an overcrowded marketplace, they become the ones who successfully attract clients.

Swank Creative Inc. distinguishes itself from other marketing agencies through a unique blend of creativity, innovation, and a commitment to community building. Kathryn has worked as a graphic designer, web developer, event coordinator, marketing manager… she’s seen it all. Unlike conventional agencies, we not only provide top-notch services but also empower our clients through training, ensuring they have ownership of their marketing assets. What truly sets us apart is our ability to transform ordinary brands into extraordinary experiences – from turning an Easter egg hunt into a fundraiser for Ukraine to converting a real estate open house into a vibrant neighborhood block party. We pride ourselves on doing things differently, and our exclusive focus is on collaborating with clients who share our vision of building thriving and vibrant communities. Our approach is not just about achieving results; it’s about making the process enjoyable and impactful, infusing a sense of fun into every project we undertake.

  1. Subscribe to our eNewsletter and follow our social media channels for Free tips and tricks
  2. Attend our Quarterly Marketing Workshops
  3. Sign Up for our Online Webinars
  4. Book your FREE 15-Minute Discovery Call
  5. Book a 2-Hour Strategic Planning Session
    ($765 or FREE when you sign up for a paid program)
  6. Complete your Branding Blast-Off Worksheet
  7. Select one of our Program Options:
    • 30-Days to Branded Program
    • Fractional CMO Program
    • Set Up for Success Digital Marketing Program

Book your FREE 15-Minute Discovery Call with Kathryn Pascuzzo

BOOK NOW >

get in touch

have more questions?

Don’t be shy… Let’s connect! Reach out now to book your complimentary 15-Minute Discovery Call. We meet entrepreneurs on Zoom or IRL if you’re located within the Greater Victoria Area.